It’s come to my attention recently that a lot of celebrities are trying their hand at fashion design. Now I have mixed feelings about this but the thing that strikes me the most is that the profession requires a huge amount of talent in one very specific area. Designing clothes! We all know that fashion makes up a huge part of a celebrities public image and branding, but surely an interest or appreciation for fashion does not mean an ability to create it...and why is it that we never see fashion designer turned singer? Or fashion designer turned footballer? Now I’m not swayed to agree or disagree, however I think it is important to take a look at some of the very people I am talking about, and the clothes they are producing.
Tinie Tempah - Disturbing London.
The collection “Disturbing London” is the result of a collaboration between Tinie, his manager and his cousin Dumi Oburota. The line is focussed on producing menswear that demonstrates the artist’s style, street cool culture mixed with high end fashion.
The line has produced a range of shirts, tee shirts, chinos, shorts and hoodies.
Only time will tell as to whether Tinie’s clothing style can survive in the vast competitive world of fashion. I personally hope it does. I really like the designs; they are super cool, and produce a slick urban look that is refreshingly current.
David Beckham - Bodywear at H&M
Mr Beckham has recently released a line of underwear with H&M and it seems the football superstar knows a thing or two about the world of under garments! Having been the face of Armani’s underwear line for four seasons, Beck’s has seen the turnover double, stating ‘It proved to me that there is a real market for good looking, well-made men’s bodywear.” With Victoria’s place in the fashion industry firmly set, it seems the hubby could be heading in the same direction.
Although I feel the pieces look good, and are affordable. Going on the advertising, I can’t help but feel this is a blatant case of men buying them to look like Beckham, or over ambitious women forcing their partners to buy them hoping there is some resemblance when they are worn! (Sorry girls but come on, you would at least give it a go!) Anyway, I expect it to do really well, why wouldn’t it? It’s David Beckham, selling cheap(ish) underwear. Sold.
Kanye West - Kanye West Line and Pastelle
Now, the next individual to come under the spotlight should probably consider avoiding the fashion world for a while. Kanye West has been involved in fashion on and off for a few years now but it seems maybe its best he stays off for a while. After opening and subsequently closing his fashion line ‘Pastelle’ in 2009, West then released another, ‘Kanye West’ in 2011. Debuting the collection at Paris FW ‘11, the star received a critic slamming and it was pointed out that outfits were ill fitted and lacked creativity. It has to be said, after looking at snaps taken at the event, I can’t agree more.
As a standalone fashion designer, I think West should stand down. His footwear involvement with Louis Vuitton and Nike is even questionable as far as the designs are concerned! However, considering his musical market, I feel this area of fashion is better suited to him, rather than ‘designing’ (ahem) feminine wearable women’s wear.
Just goes to show some have it (or a bit at least) and some don’t...
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